Overlooking the Tennessee River and iconic Neyland Stadium on the University of Tennessee campus, CityView at Riverwalk was one of the first luxury condominium communities on the south waterfront in Knoxville, Tennessee. The design aesthetic of the logo and the accompanying ad campaign were directly influenced by the flowing waters of the Tennessee River and the impressive views of the Knoxville skyline.
Project Type: Logo Development + Ads
Client: CityView at Riverwalk
Industry: Real Estate
My Role: Graphic Design, Art Direction, Branding, Advertising
