The Express Yourself Formulation Booklet was developed for use at industry trade shows to showcase starting point formulations for Eastman products in the personal care industry. The booklet design was inspired by the many ways individuals can express themselves by using Eastman products. The brochure featured specific formulation information for products in the hair care, skincare, and color cosmetics markets while visually showcasing a diverse range of product end users.
Project Type: Brochure
Client: Eastman
Industry: Manufacturing
My Role: Graphic Design, Art Direction, Branding